This quarterly product is distributed to regional newspapers in North Georgia to promote businesses in downtown Athens—where many in smaller cities will drive for shopping and services. I initially created a map with a hand-drawn look, then designed a format that would incorporate a large cover photo and a listing of calendar events to help showcase the ads. This quarter-fold piece is printed in full color with bleeds.
This annual publication for The Elberton Star features business profiles. For projects such as these, coming from small papers, I dummy in the ads, budget the stories, and then create the editorial layouts—all within about a week. The product that is delivered to the client for a final proof is clean, consistent and professional.